I recently read three questions in writer's online groups and an article in which writers question or complain about technical and client-centered writing. The authors are worried they are not getting their own voice across, not allowed to show enough creativity, aren't receiving enough credit.
I say: stop whining and write. You're more valuable that way.
Stop measuring your worth by your byline. I know you're hoping to write a novel or creative work that changes the world. I am too. (I fantasize my work of genius will be found alongside To Kill A Mockingbird as required reading. Or that at least TKAM is restored to required lists in all schools. But I digress).
There is something to be said for technical accomplishments. I have been a creative and technical/proposal/PR writer for 20 years. Despite being moderately successful at the creative endeavors, I've been told by creative writers that I'm not a "real" writer [insert "but it's cute you think so" tone here] because I spend more time on technical writing.
So humor me (though I'm not kidding) when I say:
- Consider that a grant I wrote - a boring, research-laden federal grant - created an innovative education program for my city and has since revolutionized the way we look at parent engagement in education.
- Leadership articles and blogs I have written have been institutionalized into training programs through which people are learning to work better in teams and have greater impact in their organizations.
- A fellow technical writer/friend of mine wrote the guidebook to a complicated medical device that helped people finally understand how to properly use it - and is potentially saving lives.
So just write. Use your talent and credit will follow. Creativity? Anyone can start from scratch and write a story (well maybe not a decent story...). But not everyone can make colonoscopy equipment sound inviting. Now that's creative talent.
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